Understanding your customers, competitors and changing market conditions is essential for making confident business decisions. This practical session explores how AI can help you research new and existing markets more quickly and effectively. You'll learn how AI-powered tools and research frameworks can help analyse large amounts of information, uncover customer behaviour patterns, track emerging trends and build a clearer picture of the competitive landscape. You'll also explore how AI can strengthen strategic analysis, helping you identify potential opportunities and threats both at home and in international markets.
You'll Take Away
- An understanding of how AI-powered tools can provide insight into potential markets.
- Practical approaches to analysing market trends and competitors using AI.
- Ways to identify patterns in customer behaviour and emerging market trends.
- Insight into how machine learning can support strategic analysis.
- Ideas for using AI to identify potential business opportunities and threats.
Meet the Speaker
Jai Khan is AI Business Director at Push, with more than 15 years' experience in digital marketing and business development. He has led AI and digital marketing audits across thousands of accounts, helping businesses identify opportunities for growth and make better use of emerging technologies. His experience spans AI strategy, digital marketing and helping businesses translate new technology into practical, measurable results.
BOOK YOUR FREE PLACE
Book your free place today and learn how to use AI to better understand your market, analyse your competition and identify new opportunities for growth.
Part of Business Academy
This event is part of Business Academy's programme of free expert-led webinars and on-demand learning designed to help businesses start, grow and develop new skills. From digital marketing and innovation to exporting and business growth, Business Academy connects you with practical advice from industry experts. More than 30,000 businesses across the UK have already benefited from its training and support.