Event

Ideas to reality: understand the viability of your business

Ideas to reality: understand the viability of your business

Event location Business Academy - Online
Event date20/10/2026
Event time11:00 - 12:00
Event categoriesVirtual

Turning an idea into a successful business starts with understanding whether it can work in the real world. Designed for people considering self-employment or in the early stages of starting a business, this session will help you take a practical look at the viability of your idea and consider whether it has the foundations to succeed. You'll also explore common legal business structures, the obligations that come with them and the factors to consider when deciding which structure is right for you.

You'll Take Away

  • A clearer understanding of how to assess the overall viability of your business idea.
  • Practical considerations to help you think about whether your business can work and last.
  • An introduction to common legal business structures.
  • An understanding of some of the obligations associated with different structures.
  • Greater confidence in considering which business structure is right for you.

Meet the Speakers

Chris Stevens is Head of Business Support at Swindon and Wiltshire Business and Growth Unit, with more than six years' experience mobilising and delivering business support programmes and projects that contribute to regional economic development.

Rob Creer is Growth Hub Manager at Swindon & Wiltshire Growth Hub, with a diverse background in people, customer and operational leadership. He brings a creative approach to identifying challenges and developing practical, innovative solutions.

BOOK YOUR PLACE

Book your free place today and take a practical first step towards turning your business idea into a viable business.

Part of Business Academy

This event is part of Business Academy's programme of free expert-led webinars and on-demand learning designed to help businesses start, grow and develop new skills. From digital marketing and innovation to exporting and business growth, Business Academy connects you with practical advice from industry experts. More than 30,000 businesses across the UK have already benefited from its training and support.